Merry Christmas from James Coleman, Snowbowl Owner!

Friends of Snowbowl,

Today is a day we’re all reminded of life’s blessings, and I want to personally express how grateful I am to be a part of this ski area and a part of your lives. It’s been an exciting three years: from adding a new lift every year (including Arizona’s first and only high-speed six-person lift) to improving our snowmaking capacities. I’m thankful to stand on the shoulders of many legends who came before me: men and women who were passionate about skiing – and I’m blessed to continue that vision.

There’s nothing more exciting than studying the mountain, planning new lifts, then envisioning and building new trails to experience their thrills right beside you. When I joined the Snowbowl team, this is what motivated me from the start. After just three short years, I’m amazed by your support of this dream—and I’m even more excited for the future.

This holiday season, my wish is for you to enjoy the mountain just as much as I do. We’ve put another year’s worth of hard work into the mountain and I can’t wait for you to enjoy all the improvements. I’m especially thankful for our team of employees who are committed to this outstanding work: many of them are working around the clock to ensure our guests can create lasting memories on the slopes this season.

Thank you again for being a part of the Snowbowl family. I hope you have a wonderful holiday and I’ll see you on the slopes!

James Coleman